FUGE Creative Directors: Neil Hoppe and Darrel Girardier

One of my first real friends here at LifeWay was Darrel Giradier.  He was working for Fuge when I started working in the Fuge offices in 2002.  I found a peer that I could talk with, brainstorm with, learn from, and look up to. I first met Neil back then, too, when he came in to help write some of the creative elements for portions of the camp experience. Now, they're both full-time employees of LifeWay, heading up the creative direction of the kids camps and student camps.  These two are both so completely on target with the current trends in culture and marketplace needs for their respective demographics that, if you have any interest in the culture of student from grades 4-12, I highly recommend watching this video.  These two are genuine experts in their field that don't get nearly enough time to share their knowledge. (Seriously, guys - why aren't you speaking at conferences and such?) [kyte.tv appKey=MarbachViewerEmbedded&uri=channels/30228/100794&embedId=10063178]
Read More