That's right... I now have an official LifeWay Digital Media Blog.
This is quite exciting for me, as the best outlet we've had for getting the news out about LifeWay's digital releases (which are near and dear to my heart since... well... it's what I do). I think this is going to be a great place to explore not just our releases, but how churches can connect digitally.
One of the primary directives of our division here at LifeWay is to support our churches. I'm going be keeping that in mind as I write the new blog. As such, most of what I write over there will be aimed in that direction. I may cross post, link to, or just inform on this blog about updates over there... unsure yet to how to handle it. My digital identity is spread across several blogs and sites now...
Anyhow, check out the new blog here!
Read More
Patrick Watts is one of the more forward-thinking people here at LifeWay. Since I've known him he's always been open to exploring new ideas and is willing to have hard conversations about what the future of worship and music might be like in our churches. Patrick is getting to head up one of the more high profile initiatives here at LifeWay, our LifeWay Worship project.
This project is big news for us, as it is a part of the new Baptist Hymnal. The worship project is bringing in more new, contemporary songs to the hymnal, and bringing in a huge amount of talent to record over 1,000 songs. When the LifeWay Worship project launches, users will be able to go online and purchase the recorded audio and matching pieces (video elements, sheet music, etc); worship leaders with a keen ear will even be able to manipulate the songs to customize them to the needs of their worship service. The Worship Project is one of the most technologically advanced initiatives that we have done here at LifeWay, and is truly breaking new ground in the way that worship leaders will be able to plan heir services and get the musicians and choirs ready for Sunday gatherings.
[kyte.tv appKey=MarbachViewerEmbedded&uri=channels/30228/89012&embedId=10037175&locale=en]
Read More